Frequently Asked Questions

No. That's not the model. We look for the repetitive, manual work that's eating your team's time, like data entry, chasing follow-ups, or generating reports, and hand that to AI, so your people spend more time on the judgement calls, relationships and creative work that actually need a human.

We're vendor-neutral, so we're not pushing a specific tool because we get a commission. We recommend whatever's genuinely right for your business. We also measure our own success in hours saved and pain points removed, not in software licences sold, and every relationship starts with a free audit so you see how we work before you pay anything.

Anything repetitive, rule-based and manual: data entry, scheduling, chasing paperwork, generating standard reports, drafting routine communications. Work that needs judgement, negotiation or a real relationship stays with your team. We're precise about which is which during the audit.

Yes. We work human-in-the-loop by default, keep your data local wherever practical, and never switch on a tool or automation without walking you through exactly what it can see and do first. Nothing runs unsupervised until you're comfortable with it.

Nothing, to start. The first step is always a free, no-obligation AI audit: a working session mapping your workflows and quickest wins, with a written summary at the end. Ongoing support is priced after that, once we both know exactly what's worth doing.

Usually 60 to 90 minutes for the working session itself, followed by a short written summary within a few days. There's no lengthy onboarding process before we get started.

None at all. We explain everything in plain English and walk through decisions with you step by step. If you can describe a problem in your business, that's all we need to get started.